August 18, 2024
It’s the last month of the year. There’s just one month to go to bring in that last bit of money and increase those 2019 fundraising […]
Thoughts on Nonprofit Leadership
August 16, 2024
The Last Nine Days of 2019: If you Haven’t Yet, Start Now to Improve Your Annual Fundraising Results
It’s December 23, 2019. It’s probably slow at your office, with many of your co-workers or employees off for the holidays. I always liked being in […]
August 15, 2024
Where are you with your fundraising efforts? What are you doing in these waning days of 2019 to improve your annual fundraising results? Do you have […]
August 10, 2024
As every fundraiser knows, donors are a set of very diverse of people. Characteristics vary by age, gender, ethnicity, education, and socio-economic status among others. But […]
August 10, 2024
Segmenting your donors into age grouping, researching those age cohorts and using the information to then develop specific fundraising techniques that appeal to each separate generational […]
August 9, 2024
In the past four blogs, we have covered the generation characteristics of the Greatest Generation, Baby Boomers, Gen Xers and Millennials. We referred you to the […]
August 8, 2024
As we have discussed in previous blogs, to achieve the best results from your fundraising campaigns you must customize your fundraising activities to reach specific audiences. […]
August 7, 2024
Different fundraising techniques are successful at reaching different generational donor cohorts. Figuring out which fundraising techniques will be successful with different generational groups is part of […]
August 6, 2024
Every fundraiser knows to thank their donors after donations come in. But how many fundraisers actually do it? Sadly, not many. Try making seven $10 donations […]