August 11, 2024
So, one of your nonprofit fundraising goals for next year is to increase your agency’s income from foundations. After all, according to Giving USA, foundations account […]
Thoughts on Nonprofit Leadership
August 10, 2024
As every fundraiser knows, donors are a set of very diverse of people. Characteristics vary by age, gender, ethnicity, education, and socio-economic status among others. But […]
August 10, 2024
Segmenting your donors into age grouping, researching those age cohorts and using the information to then develop specific fundraising techniques that appeal to each separate generational […]
August 10, 2024
So, one of your goals for next year is to increase your agency’s income from foundations. After all, according to Giving USA, foundations account for 18 […]
August 10, 2024
Congratulations! You just received a donation from a new donor! How do you retain and cultivate that donor so they make a second gift? The first […]
August 9, 2024
In the past four blogs, we have covered the generation characteristics of the Greatest Generation, Baby Boomers, Gen Xers and Millennials. We referred you to the […]
August 8, 2024
As we have discussed in previous blogs, to achieve the best results from your fundraising campaigns you must customize your fundraising activities to reach specific audiences. […]
August 7, 2024
Different fundraising techniques are successful at reaching different generational donor cohorts. Figuring out which fundraising techniques will be successful with different generational groups is part of […]
August 6, 2024
Every fundraiser knows to thank their donors after donations come in. But how many fundraisers actually do it? Sadly, not many. Try making seven $10 donations […]